Beyoncé partners with Adidas, will re-launch Ivy Park line

2019-04-05T01:19:33+00:00By |National News|

NEW YORK (AP) — Beyoncé has announced a new collaboration: a creative partnership with Adidas.

The pop star on Thursday says she will develop new footwear and apparel for the brand. Beyoncé is also planning to re-launch her activewear clothing line, Ivy Park, with Adidas.

The Grammy-winning superstar says in a statement that she and the company “share a philosophy that puts creativity, growth and social responsibility at the forefront of business.”

She also calls the collaboration “the partnership of a lifetime for me.”

Article originally posted by herald-dispatch.

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